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Blinkit Seller Commission: Fees, Chart and Calculator
The complete Blinkit seller commission breakdown with a live calculator: category rates, storage fees, GST and net payout per unit.
CalculatorsAmazon Profit Calculator: India Seller Fees and Margin
A free Amazon India profit calculator using real banded referral, closing and weight handling fees plus 18 percent GST. Every fee field editable.
MarketplacesAmazon Brand Registry Cost: What India Sellers Actually Pay
Amazon Brand Registry is free. The real cost is the trademark: Rs 4,500 to Rs 9,000 per class in India, as of July 2026. Full cost build-up inside.
Run Your Own B2B Ordering Portal for Retailers
How to run your own B2B ordering portal for retailers and distributors: price tiers, credit limits, MOQs, GST invoicing and e-way bills at bulk.
D2CBNPL and No Cost EMI at an Indian D2C Checkout
Who funds no cost EMI at an Indian D2C checkout, what it costs per order, and how RBI digital lending rules and returns change the maths.
Brand CreativeVisual Merchandising for a Small D2C Store
Zoning, the decompression zone, eye-level economics, planogram discipline, lighting basics and a monthly VM change kit for a small D2C store in India.
GrowthPop-Ups: What They Prove and What They Do Not
What a pop-up store costs in India, what it genuinely proves, what it cannot, and how to use one to price a permanent store decision.
India PlaybookShop-in-Shop vs Standalone: The Real Terms
Shop-in-shop counters inside large format retail versus your own store: margins, consignment terms, staff control and which stage each format suits.
StrategyThe Real P&L of a D2C Brand’s First Store
Fit-out capex, rent to revenue ratios, CAM, staffing and realistic break-even months for a D2C brand opening its first store in India.
Data AnalyticsMeasuring NPS Properly in an Indian D2C Business
How to run NPS in Indian D2C: transactional versus relationship surveys, honest response rates and sample sizes, and routing detractor comments into ops.
GrowthWhat Discount Depth Does to Contribution Margin
The arithmetic of discount depth: how much extra volume a 10, 20 or 30 percent cut must produce to break even, and how to promote without repricing.
OperationsInvoice Discounting for Indian Marketplace Sellers
How invoice discounting and TReDS work for Indian sellers: discount rates, tenors, recourse terms, and when receivables finance beats a term loan.
StrategyESOPs in an Indian D2C Startup: How They Work
How ESOPs work in an Indian consumer startup: pool sizing, vesting, strike price, exercise windows, buybacks and tax at exercise versus at sale.
MarketplacesCategory Management on Indian Marketplaces
Run your marketplace catalogue like a category manager: assortment width, good-better-best laddering, anchor price points and dead SKU rules.
StrategyDistributor vs Direct: The Real Margin Stack
Distributor or direct in India: the full margin stack, who carries credit and inventory risk, and the revenue point where brands switch models.
India PlaybookTrade Marketing Basics for Indian Brands
Trade marketing for Indian brands going offline: what trade spend buys, listing fees, trade versus consumer promotion, and how to measure it.
Marketplace StrategyPlatform Exclusivity Deals: What to Charge
Platform exclusivity in India: what a launch window is worth, what to charge, the clauses that matter, and when to walk away from the deal.
OperationsHow to Qualify a Supplier Before Your First Order
How to qualify an Indian supplier before the first real order: document checks, capacity verification, sample consistency, second source, payment terms.
OperationsInbound Quality Control for Indian D2C Brands
Inbound QC for brands using contract manufacturers in India: AQL sampling, pre-dispatch checks, defect classes and spec sheets a factory cannot dispute.
InternationalCross-Border D2C Shipping and Duties From India
Shipping D2C orders out of India: courier vs postal vs cargo, shipping bill, LUT, e-BRC, DDP vs DDU landed cost and returns from abroad.
Operations LogisticsHow to Choose a Shipping Aggregator in India
A working guide to picking a shipping aggregator in India: rate slabs, weight disputes, NDR handling, RTO by courier, COD cycles and when to go direct.
Marketplace StrategyPrice Parity Clauses: Protecting Your D2C Margin
How price parity expectations work across Indian marketplaces, the CCI context, and how to protect own-site margin without breaking terms.
D2CRefill Packs: The Quietest Margin Win in D2C
Why refill packs lift contribution margin for Indian D2C brands, the repeat behaviour they create, and the pricing trap to avoid.
D2CBundles and Multipacks: Margin Lever or Hidden Discount
When bundles and multipacks raise contribution and when they just discount, plus cannibalisation, channel behaviour and GST on combo packs.
StrategyD2C Acquisition Readiness: What Buyers Actually Check
What makes a small Indian D2C brand acquirable: the diligence pack, the multiples buyers pay, and the tidying that starts 18 months early.
OperationsGoods in Transit Insurance: The 10x Freight Trap
Marine cargo and stock throughput cover for Indian sellers, why 3PL liability caps near ten times freight, claim documents, and when to self-insure.
Operations LogisticsPallet Pooling vs Buying Pallets: The India Math
Pooled pallet rental versus buying wooden pallets in India, the volume where the maths flips, crates for quick commerce, and the EPR reuse angle.
Operations LogisticsWarehouse Shrinkage: Where Your Stock Actually Goes
Where inventory disappears in Indian ecommerce warehouses, realistic shrinkage benchmarks, cycle count cadence, and controls that pay for themselves.
OperationsBatch Code Traceability: Build It Before You Need It
Batch coding and lot traceability for Indian D2C brands. FSSAI and Legal Metrology expectations, recall mechanics, and batch discipline across 3PLs.
Marketplace StrategyMarketplace Payout Cycles and Your Stock Ceiling
Amazon, Flipkart, Meesho and Nykaa payout timing plus returns reserves and deductions set a hard ceiling on how much stock a seller can fund.
OperationsChargebacks for Indian Sellers: A Working Guide
Why chargebacks happen to Indian online sellers, the evidence pack that wins a dispute, and how to keep your ratio under card scheme limits.
D2CHow to Choose a Payment Gateway in India
Success rates, settlement cycles, per-instrument pricing and multi-gateway routing: how to pick a payment gateway in India at each revenue stage.
India PlaybookUPI MDR May Return: What D2C Brands Must Model
India has amended the law to allow MDR on UPI. What it is, how zero-MDR shaped D2C margins, and the numbers to model at your own AOV.
India's Commerce Engine