We are the
operators.
India's commerce operator. eCommerce, quick commerce, retail - every platform, every shelf, end to end.
[ 01 ] Who we are
We don’t study the Indian market. We run it.
Zane began on the floor of Indian commerce, getting brands listed, kept in stock and ranked when none of it was easy or documented. A decade later, that hard-won operating knowledge is the company: every platform, every compliance trap, every city’s quirk, learned the hard way so our clients don’t have to.
Years operating
Platforms & marketplaces
Brands onboarded
Services, end to end
How we operate.
Four principles that decide everything we do, and everything we won’t.
Operators, not advisors
We don’t hand you a strategy and wish you luck. We do the work, registration, catalogue, availability, ads, ratings, with our own hands, on your account.
One team, one number
No juniors learning on your brand. No outsourced back office. A named operator and one shared scorecard you can hold us to every month.
Margin before spend
Anyone can buy GMV. We build profitable growth, starting from your unit economics, and we’ll tell you when spending more would be a mistake.
Quiet competence
We’ve solved every problem you’re about to describe. No shouting, no panic, no desperation, just the calm of having done it a thousand times.
Operating across India