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Myntra
Onboarding.

Onto Myntra, where India discovers and decides on fashion, brand-approved, shot, listed and launched to convert from day one.

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Typical time to launch · 4–12 weeks

Some brands we operate

Myntra Onboarding Agency for Fashion Brands

Zane is a specialist Myntra onboarding agency that gets fashion and lifestyle brands selling on Myntra, India’s leading fashion marketplace. We run the full Myntra seller onboarding process, including brand authorisation, so your label launches the right way.

We manage Myntra seller registration end to end, from GST and brand documentation to the seller agreement and Myntra catalogue and product listing built to fashion standards. We handle shoots, size charts and attribute-rich listings, and prepare you for events like Myntra EORS.

What our Myntra onboarding services cover

  • Myntra seller account setup and brand authorisation.
  • Fashion catalogue and cataloging: shoots, size charts, attributes and tagging.
  • Listing creation aligned to Myntra’s content and quality guidelines.
  • Myntra account management: pricing, inventory, returns and ratings.
  • Myntra ads and EORS planning to grow visibility and sell-through.

Why brands work with Zane

As an experienced Myntra onboarding company, Zane understands fashion catalogue operations, the photography standards and the event calendar that drive sales on the platform. We onboard and operate fashion brands across India.

Speak to our Myntra onboarding specialists to launch and scale your label on India’s top fashion marketplace.

[ 01 ]   What this is

Fashion sells on content, not just price. We build both.

Myntra is a curated, content-led marketplace where presentation is the product. We secure brand approval, produce on-model studio content, build the catalogue and brand store, and time a launch that lands with reach, not a quiet upload no one sees.

Did you know

Covers the full Myntra surface: the core Myntra marketplace, Myntra Now for express fashion delivery, and Myntra Luxe for premium and designer labels.

How we operate.

Five steps. Every one run in-house, nothing handed to a junior or a tool.

01

Registration & approval

Brand approval, contracts and the seller account, navigated with the people who actually pick up the phone at Myntra.

02

Studio & content

On-model and product imagery, size charts and descriptions produced to fashion standards that convert browsers into buyers.

03

Catalogue & brand store

Full catalogue upload, variant mapping and a brand store that makes the range feel like a destination, not a list.

04

Listing & launch

Pricing, tagging and discoverability set, then a launch plan timed to a sale event or drop where it pays to land loud.

05

Growth & ratings

Reviews, marketing slots and replenishment managed so the launch becomes a position, not a spike.

[ 02 ]   What's included

Brand approval

Registration, contracting and account setup on Myntra.

Studio content

Fashion-grade imagery, copy and size/shade guidance.

Catalogue build

Variant-level listings mapped and uploaded clean.

Brand store

A branded storefront that frames the full range.

Launch plan

Pricing, promo and a drop timed to an event.

Growth handover

Reviews, ads and replenishment ready to run on.

4–6w

Typical time to launch

38%

Median lift in listing conversion

2×

Content depth vs. category norm

300+

Brands onboarded to date

Selected work.

All work
/ 06
Quick Commerce · Premium waterEvian

A 200-year icon to 60% category share.

4X+
Revenue by month 4, to 80L+
5L+
Average sales, 3 new SKUs
/ 01
Quick Commerce · Shoe careShoegr

Invisible to #2, 33x in nine months.

33x
Revenue growth in 9 months
22+
Sustained ROI at scale
/ 03
Quick Commerce · Edible oilShalimar

168x growth, no down month on quick commerce.

45L+
Revenue by Q3, month 3
168x
Revenue growth in 9 months
FAQ

Frequently asked questions.

Onboarding Myntra runs from application to live listings in a few clear stages: business and brand verification, document submission, signing the seller agreement, building and uploading your catalogue, a listing and quality review, and activation. Zane manages each stage so nothing stalls between application and go-live.
Most new sellers go live in 3 to 6 weeks once documentation is ready. The timeline depends on your category, how complete and compliant your catalogue is, and how quickly approvals clear. Incomplete paperwork is the most common cause of delay, which is why we prepare everything upfront.
You typically need GST, brand authorisation or trademark, bank details and a catalogue with size charts and on-model images. Exact requirements vary by category, so we confirm the full list for your products before you start and prepare everything so it clears the first time.
It starts with a scoping conversation about your category, pricing and goals, then document collection and verification, catalogue and listing creation to Myntra standards, the seller agreement, a listing review and activation. After go-live, ongoing account management keeps availability, pricing and ratings on track.
Verification generally covers business and tax validation, product and category compliance where applicable, brand authorisation or trademark checks, bank account verification, and a quality review of your catalogue and listings before activation. We make sure each check passes the first time.
Myntra’s commercial terms, including any onboarding, commission and fulfilment or handling fees, vary by category and are confirmed during onboarding. Rather than quote a single figure, we model your full unit economics by category so pricing protects margin. Zane charges a defined onboarding project fee, with optional monthly account management.
There should be no hidden charges. Platform costs are typically commission and fulfilment or handling fees deducted per order, plus any promotional spend you agree to, all set out in your seller agreement. We walk you through every cost line before launch so there are no surprises later.
Where a setup or onboarding cost applies, it generally covers account creation, verification and listing setup. Refund and cancellation terms are defined in the agreement you sign, so we recommend confirming them in writing before you begin, and we help you review the terms.
Costs and commercial terms differ across categories and are confirmed during onboarding. We give you a category-specific view of the economics before you commit, so you understand how each line affects your margin.
Registration is handled through Myntra’s partner portal, where you submit your business, tax, brand and bank information along with your catalogue. We complete and submit the right information on your behalf so the application clears without back-and-forth.
Yes. Registration and ongoing management are handled through Myntra’s partner portal. We operate it for you, from registration and catalogue uploads to pricing, availability and performance reporting after go-live.
Zane is an operator-led Myntra onboarding agency. We handle registration, documentation, catalogue and listing creation and activation, then run the account day to day across availability, pricing, ratings and ads. We have launched and operated hundreds of brand accounts.
Requirements vary by category and include the right licences and compliance for your products, brand authorisation, and accurate, policy-compliant catalogue content. We map the exact requirements for Myntra before onboarding begins.

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