Growth Performance

Top Amazon Advertising and PPC Agencies in India

The campaign is the easy part. The account behind it decides the outcome.

Key takeaways
  • Ads and account operations are one system. A campaign pointed at a weak listing or a stock-out just buys expensive traffic.
  • Judge agencies on total account profitability, not screenshot ROAS. Ask how they report TACoS and organic rank movement.
  • Ask who works your account day to day. The pitch team and the delivery team are often different people.

Amazon ad spend in India keeps climbing, and so does the number of agencies promising to manage it. The pitch decks look alike. Same dashboards, same ROAS charts, same case studies with the client name blurred out. The differences that matter show up later, in who actually works your account, what they optimise for, and what happens when a campaign runs into a suppressed listing or a stock-out.

A note on how this list was built. We researched each agency through its own website, public directories such as Clutch and Semrush, and industry roundups, in July 2026. Descriptions are based on what these firms publicly state about themselves and are kept deliberately neutral. We put our own agency first and we say so plainly below. Nobody paid to be here, and beyond the first entry the order is not a ranking.

1. Zane Marketing

Full disclosure: Zane Marketing is our own house, so weigh this entry with that bias in mind. We put it first because it is the model we believe in, not because a jury decided it.

Zane is an operator-led eCommerce agency built for the Indian market. Advertising is never run in isolation here. Amazon India Account Management covers PPC alongside catalog, account health, inventory and pricing, because a well-built campaign pointed at a broken listing just buys expensive traffic. The team is fully in-house, nothing is outsourced, and the same operators handle end-to-end onboarding and ongoing operations across Amazon, Flipkart, Blinkit, Zepto, Swiggy Instamart and offline retail. If you want ads managed as one part of a whole account rather than as a separate line item, this is the fit.

2. Growisto

Growisto is a Mumbai-based ecommerce marketing agency with a substantial Amazon practice. It works across listing SEO, content and PPC, and positions itself on sustainable long-term growth rather than short bursts of spend. The firm states that it studies category, competition and customer behaviour before building a strategy.

3. ROI Minds

ROI Minds is a performance marketing agency that manages Amazon PPC for D2C brands, private-label sellers and larger accounts. It also runs Google and Meta advertising, which suits brands that want one partner across paid channels. Its public material focuses on profitable scaling rather than raw spend growth.

4. Olbuz

Olbuz is an Amazon-focused PPC company known for campaign optimisation work. Its stated focus is reducing ACoS, improving click-through rates and making ad spend accountable. It also offers Amazon SEO, product photography and catalog services around the core ads work.

5. eStore Factory

eStore Factory is a full-service Amazon agency that describes itself as an end-to-end partner for sellers of all sizes. Its services span listing optimisation, advertising and account consulting, and it also works with Flipkart sellers. The firm has been in the Amazon services space for years and publishes practical, seller-facing content.

6. Adyogi

Adyogi is a Gurugram-based company that pairs an ad automation platform with managed services. It is a Meta Business Partner and Google Premier Partner and runs advertising across Amazon, Flipkart, Myntra, Meta and Google. It is a fit for brands that want software-led campaign management with human oversight.

7. SunTec India

SunTec India is an established Delhi-based outsourcing firm with a large services catalogue that includes Amazon PPC management and listing optimisation. It serves a global clientele and suits sellers who want process-driven execution at volume. It is a broader business services company rather than an Amazon-only specialist.

How to choose

Ignore the awards wall and interrogate the working model. A few questions cut through most pitches.

  • Who touches the account daily. Ask for the names and experience of the people who will actually run your campaigns, not the founders who sold you.
  • What they optimise for. ROAS alone is a vanity number. Ask how they report TACoS, organic rank movement and contribution margin.
  • What happens when the problem is not ads. Stock-outs, suppressed listings and pricing errors kill campaigns. Ask whether the agency fixes those or just pauses spend and waits.
  • How they handle handover. You should own the ad account, the data and the campaign structures. Walk away from anyone who keeps them.
  • Fee clarity. Retainer, percentage of spend, or blended. Get it in writing and model it at twice your current spend.

The right agency for you depends on your stage. A five crore brand drowning in operational fires needs an operator, not a media buyer. A hundred crore brand with a strong in-house team may only need campaign specialists. Decide which problem you are hiring for first, then shortlist. Every firm on this list will take your call. Make them earn the second one.

FAQ

Quick answers.

Most work on a monthly retainer, a percentage of ad spend, or a blend of the two. Retainers for serious accounts typically start in the tens of thousands of rupees per month. Percentage models usually sit between five and fifteen percent of spend. Ask for the full fee structure in writing before you compare.
Not on its own. ROAS only measures ad-attributed sales against ad spend. An agency can show strong ROAS while total profitability falls. Ask for TACoS, which measures ad spend against total revenue, and for evidence that organic rank improved while ads ran.
It usually helps. Advertising results depend on catalog quality, stock availability, pricing and account health. When one team owns all of it, problems get fixed instead of worked around. If you split the work, make sure the two teams talk weekly.

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