Naturis Cosmetics raises Rs 100 Cr from Sharrp

The round

Naturis Cosmetics, a contract development and manufacturing organisation in the beauty and personal care space, has raised Rs 100 crore in its maiden institutional funding round led by Sharrp Ventures, Outlook Business reports. The round also drew Mirabilis Investment Trust, growth investors Anicut Capital and Niveshaay, Suyash Saraf of Hyperscale Ventures, Yogesh Kabra and angel investors from the pharma and specialty chemical sectors.

Naturis operates on a CDMO model, developing and making skincare, haircare, colour cosmetics and personal care products for more than 50 brands. Outlook Business lists customers including Pilgrim, Purplle, Nykaa, Colorbar and Kay Beauty, alongside OTC and cosmeceutical work for pharma majors Glenmark and Dr Reddy’s Laboratories.

Expansion plans

The company said the capital will fund a new 225,000 sq ft production facility in Vapi, an experience centre in the NCR region and a fresh research and development centre in Mumbai, along with hiring across functions. Over the next five years it plans to move into men’s grooming, body care, fragrances and exports while deepening OTC pharma capabilities.

Why it matters for Indian brands: the raise underlines how much of India’s D2C beauty boom now rests on shared manufacturing muscle. As more labels chase quick launches and wider ranges, a well funded domestic CDMO can shorten time to shelf and reduce dependence on imports, which matters for any brand scaling its beauty and personal care portfolio.